diff --git a/pkg/query-service/auth/auth.go b/pkg/query-service/auth/auth.go
index 082c9f36de..ef83cb7fb7 100644
--- a/pkg/query-service/auth/auth.go
+++ b/pkg/query-service/auth/auth.go
@@ -12,6 +12,7 @@ import (
 	"go.signoz.io/signoz/pkg/query-service/constants"
 	"go.signoz.io/signoz/pkg/query-service/dao"
 	"go.signoz.io/signoz/pkg/query-service/model"
+	"go.signoz.io/signoz/pkg/query-service/telemetry"
 	"go.signoz.io/signoz/pkg/query-service/utils"
 	"go.uber.org/zap"
 	"golang.org/x/crypto/bcrypt"
@@ -386,6 +387,8 @@ func Login(ctx context.Context, request *model.LoginRequest) (*model.LoginRespon
 		return nil, err
 	}
 
+	telemetry.GetInstance().IdentifyUser(&user.User)
+
 	return &model.LoginResponse{
 		UserJwtObject: userjwt,
 		UserId:        user.User.Id,